BIBS

Whether you call them dummies, soothers or pacifiers - these guys know what they’re talking about. BIBS is a premium Danish baby brand that was established in 1978 - but their initial focus was on pacifiers and their iconic round coloured model has been selling like hot cakes for 40 years. Retro-inspired, but available in a range of cool modern shades, BIBS soothers are typically Danish in their minimalism, usefulness and stylish looks. Plus these days they’re entirely BPA-free, with natural rubber options available. So they’re sustainable as well as stylish - which we love - but most of all, we love their simple shape!