With the pleasure of longer evenings, warmer days and maybe even the prospect of getting some sand between your tootsies on the horizon(?), spring's a great time for new footwear.
We’ve just launched a wonderful new range of trainers, shoes and sandals, from brands we’ve loved for years (hello Bobux and Veja!) as well as adding gorge new canvas trainers in fab colours and prints and fun beach shoes to the KIDLY Label shoe-rack.
IT'S A GOOD TIME TO MEASURE THEIR FEET
While you’re admiring the line-up, can we suggest you also take a minute to give your kid’s feet a quick measure? It’s easy peasy - see below. All you need’s a sheet of paper and a tape measure or ruler. Oh, and a child that will stand still for ten seconds. (Errr...so maybe good luck with that bit…)
Sizing always varies slightly from brand to brand, but once you know how long your child's biggest foot is (see instructions) the individual brand measurement charts below will help you pick the right size. And remember, we do free 365 day returns, so you can always buy two sizes if you're unsure.
The easy way to measure their feet at home:
- Draw a straight line down a piece of paper. Put the paper on a hard floor, by a wall.
- Get them to stand with their heel against the wall and their longest toe on the line. Mark the line at the tip of the longest toe. Measure both feet - one will be longer!
- Measure the distance between the wall end of the paper and the furthest toe mark in cm, then use the relevant size chart for the brand (see below) to find the size to order. Remember to add 1 -1.5 cm growing room. If you really can't pick between sizes, order both and send back - we do free 365 day returns.
- Top tip: When you're measuring babies and young toddlers, it's easier to hold the paper up to their foot. Mark the line at both heel and toe, then measure between the marks.
KIDLY LABEL
We're really excited to be extending our footwear range for SS23. We've added GORGE new gingham and printed options to our Canvas Trainer range, a Mesh Beach Shoe & lots more shades to our bestselling Jelly Sandal Line-up.
FIND THE KIDLY LABEL TRAINER SIZE GUIDE HERE
FIND THE KIDLY LABEL MESH BEACH SHOE SIZE CHART HERE
FIND THE KIDLY LABEL JELLY SANDAL SIZE CHART HERE
BOBUX: FIND THEIR SIZE CHART HERE
The genius of Bobux is the fact they make their shoes for stages not ages - their Soft Sole, Step-up, I-Walk and KID+ ranges cover each phase of foot development as kids learn to cruise totter, walk and run.
VEJA: FIND THEIR SIZE CHART HERE
Cool & sustainable pumps and trainers made ethically with vegan suede and an innovative cotton, coated with a waste resin produced by the corn industry. Veja's natural rubber soles and built-up toes offer ultimate comfort while walking, running and just about anything else. Oh and they're prefect for parent and child twinning!
SALT-WATER SANDALS: FIND THEIR SIZE CHART HERE
Sandals with stitched rubber soles for comfort and plaited, waterproof leather uppers. They also come with a rust proof buckle meaning they can be worn in water & can also be machine washed too. Handy, right?
So there you have it - how to measure up for any of our spring range of sandals, jellies and trainers. And remember, if you need any more guidance, our Live Chat Team is always here to help, from 9am to 5pm, Monday to Friday (but not bank holidays). Just hit that purple button, bottom right.
Our picks

Bobux Kid+ Riley Retro Trainer White & Blueberry

KIDLY Label Jelly Sandal Chalk

Bobux Step Up Cross Jump Sandal Rose Gold

KIDLY Label Canvas Trainers Khaki Gingham

KIDLY Label Mesh Beach Shoes Stone Blue

Salt-Water Sandals The Original Salt Water Sandal Rose Gold

Veja Esplar Small Velcro Trainer Extra White Marsala Black
